Not-for-Profit Executive Guide: The Era of CRM is Over

Why anything less than software that manages your donor data AND relevant web content together in one solution could put your organisation's future success at risk

For most not-for-profits, it's all about actively engaging donors these days - finding effective ways to ignite passion for your cause and create lasting lifetime value. Given that acquiring new donors can be so challenging, nothing is more important than ensuring that the contributors you worked so hard to attract in the first place will continue their support in the next year and well into the future.

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