Client Success with iMIS

Florida Association of Insurance Agents

Florida Association of Insurance Agents Success with iMIS Membership Software

More than a century old, the Florida Association of Insurance Agents (FAIA) is a non-profit state trade association of insurance agencies affiliated with the Independent Insurance Agents and Brokers of America, Inc., and 18 local boards throughout Florida. FAIA is dedicated to serving the needs of its nearly 2,100 independent property and casualty insurance agents -- and consumers -- by promoting a healthy and competitive insurance environment through education, legislation, communication, and member services.

This past year, we have seen the highest number of attendees at our annual trade show, and this is while the trend of association trade shows is declining. We did this by using iMIS to better organize our demographic data to target members in different ways to increase attendance especially first timers.