Client Success with iMIS Membership and Fundraising Software

Girl Guides Victoria

Girl Guides Victoria Success with iMIS Membership Software

Girl Guides Victoria is the Victorian arm of Girl Guides Australia, serving over 7,000 members including 1,700 volunteers across the state. One of the largest organisations in Australia for girls and young women, Guiding provides a non-formal educational program that engages girls in fun and energetic activities to develop a range of life skills, make friends, and enjoy the outdoors.

It's given us a lot more flexibility and empowered our members to do things for themselves. iMIS has supported our development as an organisation for many years and, from day one, we knew they were well ahead of the game. It's great to know that iMIS is more than capable of helping us with any growth and evolution we will have.


Girl Guides Victoria recognised that to attract young members and supporters in an increasingly online world, it needed a modern website, greater online presence, mobile access, and the ability to empower its members and supporters. The organisation had previously used a content management system (CMS) that proved unreliable and was unable to integrate with Girl Guides Victoria's other technology. With a small staff, they needed a single system to automate as much work as possible.


Girl Guides Victoria had been successfully using iMIS for many years as a membership management system. When they needed a new CMS, the organisation saw that upgrading to the new iMIS engagement management system and its out-of-the-box online functionality was the best solution for them. With iMIS, they were able to organise events and product sales online, implement new web functionality, add a retail shop, and create a member portal that featured online join and renewal capabilities. And, with iMIS, all the data became easily accessible by volunteers and staff who could generate customised reports on the ground in real time. Their Authorized iMIS Consultant (AiC), Enigma Links, ensured the transition was seamless.


Girl Guides has been able to tailor the look and feel of their website themselves without requiring any expensive programming -- leaving the organisation with an easy upgrade path for the future. Staff used to enter 2,000 new members each year into their systems -- taking approximately 15 minutes for each. Self-service is now eliminating this low-value manual task -- thereby freeing staff to focus more of their time on recruiting new volunteers and planning more effective events. As well as increasing productivity, Girl Guides Victoria is also seeing a demonstrable increase in members using the website.