No matter how complex and diverse your marketing programs are, the
iMIS Marketing and Communications tools
supports them all. Even the most complicated segmentation and data
selections can be managed as easily as possible using Campaign
Management and Segmentation. Any information in your iMIS database can be used to better target your
constituents.
In addition, the iMIS Marketing Suite
allows you to tracking individual campaign packages and multi-level cost
tracking.
By adding Process Manager, use iMIS'
Campaign Management as a comprehensive lead generator, automatically
creating Major Donor or Planned Giving donor lead opportunities for your
Major / Planned Giving teams to follow up on.
The Marketing & Communications Suite consists of:
