Client Success with iMIS Membership and Fundraising Software

The International Underwriting Association of London

The International Underwriting Association of London Success with iMIS Membership Software

The International Underwriting Association of London (IUA) is the focal representative and market organisation for non-Lloyd’s international and wholesale insurance and reinsurance companies operating in the London Market. It exists to promote and enhance the business environment for international insurance and reinsurance companies operating in or through London.


Our aim is to place use of the IUA website at the heart of the association's contact with its members. We hope that developing this resource will allow members greatly improved access to information and documents provided by the IUA and encourage more individuals to participate in the association's activities.

Challenge

IUA needed to replace their website to enhance member resources and improve resource allocation internally. The goal was to develop a resource that would enhance and expand communication with members, improve member access to IUA information and documents, and encourage greater engagement in the association.

Solution

IUA opted for a new database, using the iMIS system to better manage several aspects of the organization’s day-to-day work. One of the key developments was the creation of IUA Communities -- online interest groups with content specifically tailored to a particular class of business or business specialty. This enabled market professionals to find information directly relevant to their own work.

Results

The new website offers additional information on all aspects of the association's work and creates virtual communities around important market issues. It is much easier for members to stay abreast of the latest news, market developments and the projects undertaken by individual IUA committees. The site provides community pages that cover a wide range of topics, advanced keyword search capabilities, a publications library, useful industry links, and relevant IUA reference documents -- all to create a better business environment for insurance and reinsurance companies.